Canvasing Project in Las Vegas – Fremont East District

 

Recently, I had the pleasure of taking a trip to Las Vegas with my co-workers at the Responsible Hospitality Institute (RHI). RHI has been contracted by the city of Las Vegas to conduct a consulting report on the Fremont East District in hopes to continue to grow business and community identity in that area.

But hey, we were also in Las Vegas, so we enjoyed some poker and gambling, and sure as hell hit the Strip for some views at the Bellagio and food at the buffet in Paris. So overall the trip was great for work and play.  But to elaborate on what I was tasked to complete with our consulting work…I canvased the area and took notes on all of the businesses in the Fremont East District. After the canvasing was completed, I typed up a report that highlighted the area as to what they do well and what they need to improve on. If interested in Las Vegas and what may be happening to the Downtown area within a few months, click on the image of the Fremont East District above to be linked to the document.

Disclaimer* : The report was all my opinion after canvasing the area and not necessarily an official document from the city of Las Vegas.

 

Seating Control in Stadiums – Why Be Forced to Sit in the Nosebleeds?

So yesterday I attended my first Oakland Athletics baseball game vs. the Texas Rangers. This was my first West Coast stadium trip and it happened to be a great experience. The Athletics ended up coming back from a 4-2 deficit and won in the bottom of the 9th inning.

Aside from my great experience and the delicious sausage and peppers sandwich that I ate in about a minute, there was one thing I noticed. There were not many fans in attendance for what I am used to seeing (Yankee’s Stadium or Citizen’s Bank Park). As you could imagine there were many empty seats up close and in the lower section. I had paid 6 dollars for my ticket, which was great, but the seats were in the upper deck and were not the greatest view. A lot of fans would have just went down to the lower section and tried to sneak past an usher to grab a better seat…but the ushers seemed to be on point with their checking of tickets in the lower section.

But wait a minute! What is wrong with the fans from above coming down to see the game from a better perspective. By the third or fourth inning its not like other people are going to be coming into the game. So why be so strict with finding a new seat?

There is even a valuable business case for letting the fans move down…those people may be more inclined to buy an Oakland ticket in the future for being treated so well and being able to move down a few rows.

There is the flip side to the argument in that your devaluing those seats and the people who actually bought them will be displeased. It could end up hurting your organization if people only started to buy lower priced tickets knowing they could move down so easily. So where is there a solution to make everyone pleased and still maximize your organization’s profitability?

I suggest running a promotion were only one or two specific sections are allowed to move and it is announced over the megatron, “The lucky seat holders of section 206, come on down to the front to see the game!” Ushers could check for section 206 and allow lower entry for example 106. That way some individuals are pleased with the upgrade, and there is not a full stadium seat movement that angers those who payed for their premium seating. Its more of a lucky promotional win.

Any suggestions?

Social Commentary on Traveling in the NBA

Hey everyone, thanks for checking out my new blog post! I just thought with the onset of the NBA finals, Id do a little bit of social commentary on what I think (and probably the rest of the fan-base of the NBA) is a huge issue within the NBA. Referees rarely call traveling violations in the NBA, yes we all know this! But really, that is not even the issue I want to bring up…the issue is CONSISTENCY!

For example, last night in game one of the NBA finals…Timofey Mosgoz was called for a travel after putting on some low post fancy footwork to set himself up for a better lay in. When they ran the replay…yes it was a travel…but how many times did we already see this act  earlier in the game. But now you call a tickey-tack call when the game is coming down to the wire? I mean it was not even like a “clear” travel!! I could not even tell until they showed the replay.

So I guess if this sparks any problem, its one of consistency. Either you let a small travel like that go without a whistle or you call all of the ones that are that close for the whole game. I would be alright if they let everything go that was that close to being borderline and only called overly clear walks…but come on!

Hopefully this sparks some interest or at least gets your thought process going on some game calling issues in professional sports.

Santa Cruz Update!

Well I finally got out here to Santa Cruz California…and I must say it is entirely different than anywhere on the East Coast. Take into consideration living in Philadelphia for four years and then coming out West to a smaller beach city…quite difficult. However, I have gotten settled in at my new home for the summer with an extremely friendly couple that rents out some rooms to students. I have also hit my stride after a week of working at my internship with the Responsible Hospitality Institute. It is time to stay focused with work, enjoy the time while I am out in California, and before I know it…it will be time to head home.

Ambush Marketing – Review and Interpretation Video

Hey everyone, please be sure to check out my video presentation! The topic has to do with Ambush Marketing and focuses on some specific cases in the Olympics.

Internship Acceptance at Responsible Hospitality Institute in CA!

For my senior level internship, I have accepted a position with the Responsible Hospitality Institute in Santa Cruz, Californi  will be working as their Marketing Destination and Nighttime Economy Intern. Although the company specializes in aspects of tourism and hospitality, and I am a Sport and Recreation Management student, my place with RHI is a unique fit. The company is currently working on two Marketing Destination Summits to take place in both Chicago and Philadelphia, and I will have the honor of conducting a research project regarding a strategic plan to present at both. Essentially, I will be researching “music cities” such as New Orleans and Chicago and trying to piece together how they have successfully combined nighttime economy, cultural diversity, and areas of historical ethnic significance into a marketable aspect of the city. I am extremely excited for the chance to present the strategic plan at the Summits as well as improving my research capabilities while with RHI. My plan is to use my experience at RHI to help stand out when applying for positions with Live Nation post-graduation.

Joy Juice

Hello everyone and welcome to my personal website!  I just wanted to personally invite anyone interested to attend Joy Juice.

What is the Joy Juice event?

 

What is the Joy Juice Foundation?